
The Challenge
Approximately one-seventh of the U.S. economy, about $1.7 trillion, is devoted
to what is erroneously called the “healthcare” business. Healthcare is a
misnomer, as this one-seventh of the economy is really devoted to the
sickness business – defined in the dictionary as “ill health, illness, a
disordered, weakened, or unsound condition, or a specific disease.”
About
300,000 people a year in the United States die from diseases related to
inactivity. Lack of exercise, poor nutrition and inadequate health education
are the greatest cause of diabetes, heart disease and stroke. Currently, 64.5%
of all American adults are overweight, of which 30.5% are obese . . . a national
health crisis.
Every major medical institution and association in the U.S., including
the U.S. Surgeon General Office, continually urges every American to become more
physically active. Not a week goes by without the release of some new research
report that strengthens the case for the protective power of regular exercise
with respect to almost every chronic illness from which we suffer.
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Our Lack of Wellness can be measured in dollars and
population. We spend $1.7 trillion in the United States each year on
sickness, about 15.3% of every dollar we earn.
Approximately
127 million adults in the U.S. are overweight and unhealthy, 60 million
obese, and 9 million severely obese.
These numbers have doubled over the last few decades and risen
dramatically in just the last five years. |
Over the
last two decades, to meet this un-healthy challenge, the secular marketplace has
opened more than 23,500 health, fitness and wellness centers with 39 million
members in the U.S. The industry is thriving in nations across the globe with
like combined membership numbers. The industry continues to enjoy high growth
and has an initiative to reach 50 million U.S. (100 million worldwide) club
members by 2010, and is on track to achieve that goal.
The Solution
WellLIFETM
Centers (WLC) was born out of
the need to rethink our premise of optimal life-long wellness,
providing a platform for a significant paradigm shift from “meat
market” health club franchises, to one that effectively bridges the health club
market to an integrative whole-person wellness center that will make a real
difference in the health of individuals and communities.
Our goal is to make people
aware of potential health problems and encourage them to initiate life-long
whole-person wellness solutions... "Educating,
managing & encouraging individuals and communities to make healthy whole-person lifestyle
choices"
Additionally, to address and support
the unique metabolic needs of genetically
specific groups. We seek to help the individual find and understand the
underlying cause of his or her condition and provide the appropriate information
for their use in working with the body's natural healing mechanisms.
We
have developed a complete package, programs,
services, training, education, equipment and resources for developing and
implementing a WellLIFE Center in your community.
Our WellLIFETM
programs utilize a comprehensive system of wellness assessment and health
consultation tools,
health education and lifestyle modification programs, group exercise, along with
high-grade pharmacy products that help fight or prevent disease,
through a state of balance in the mind/body...all
these are effectively blended together to
achieve maximum achievable individual results. Additionally, we utilize a particular
“LIFESteps” system of evidence-based, research-proven behavior-change methods
for the enhancement of long-term adherence.
WellLIFETM Centers are designed to meet the needs of busy professionals, both men
and women, with special programming for the older adult. Dress codes are
modest, music selections are from popular inspirational music,
workouts are conducted in groups with specialized equipment that combine
muscular strength, flexibility and cardio-vascular benefit in a quick and
effective 45 minute workout. Optional health risk management education is offered
covering major areas of health concern. Certified WellLIFETM
Coaches provide ongoing positive feedback and encouragement, along with a
wholesome uplifting atmosphere, all
make for a positive experience and effective individualized results.
If you are interested in additional information,
on initiating a WellLIFE Center in your Community, please
contact us through the
form below.
Additional Information on WellLIFE Centers (Click here)
WellLIFETM
CenterS
A Division of Healthy Initiatives
P.O. Box 360388
Columbus, OH 43236
Email
WellLIFE Centers
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